The senior team your business was told it couldn't afford.

Forja Analytics is a senior fractional engineering team for small and mid-sized businesses in the US and Latin America. Data, automation, and software built by senior practitioners and scoped by project.

01 The story

Good businesses were flying blind. We got tired of watching.

We met working inside companies where data was everywhere and answers were nowhere. Finance had one version of the numbers, operations had another, marketing had a third. We came from different worlds, finance, data engineering, and marketing, and kept hitting the same wall. Smart people were making blind decisions because pulling the real numbers took forever.

In 2022 we stopped complaining and started building. What began as helping a few businesses we knew has grown into engagements across the Americas. Healthcare providers in Colombia. BPO operations in the US. Recruiting and professional services firms in both markets.

Forja is the Spanish word for forge, and the name is the whole pitch. Raw material goes in. Something the business can use comes out.

The Forja Analytics founding partners
forja / the founding partners
02 The model

Fractional, the way a CFO can be fractional.

Most SMBs assume senior engineering talent comes with a full-time payroll. The fractional model works the way a fractional CFO does. Senior people on your problem, for the slice of time the problem needs.

Senior hands on your work

The partners scope every engagement, and the work ships under their review. Nothing gets routed to a bench of strangers you never met.

Two countries, one team

The same senior team serves clients across the US and Latin America, working US business hours.

By project, not by payroll

You bring a problem with edges. We scope it as a project, build it with senior people, and you own every system we deliver from day one.

Engagements start within two weeks.

03 How we work

The habits behind the work.

We stay after launch.

Systems live in your accounts and keep running after handoff. When something breaks at 10 p.m., we get the alert.

Plain language, always.

If we cannot explain a system in plain words, we do not understand it well enough to ship it. You will never need a translator for your own tools.

Your numbers are the scoreboard.

An engagement worked when your hours came back and your numbers moved. Everything else is decoration.

// Let's talk

You've met the team. Bring them a problem.

Describe what eats your week in a sentence. The same partners on this page scope the fix in a 30-minute working session.

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